Demand Gen
Find and inspire new guests with immersive video and image ads across YouTube, Discover and Gmail, the moments where travellers get inspired.
Immersive ads across YouTube, Discover and Gmail
Inspire new guests before they search
Bookassist manages your Demand Gen campaigns with your best creative to reach travellers in the moments they are open to inspiration.
Reach billions of travellers
Show up as people stream and scroll on YouTube, Shorts, Discover and Gmail.
Immersive, action-driving ads
Rich creative that tells your story and compels travellers to act.
Create new demand
Connect with guests before they are actively searching.
Your best creative, scaled
Bring top-performing video and image assets and amplify their impact.
Lookalike segments
AI finds new users who resemble your best converters.
Managed to your KPIs
Bookassist sets up, builds and optimises the whole campaign.
Digital Media Service Plans
Bookassist Digital Media Service Plans are designed to guide your hotel through every stage of its digital growth, from building a strong foundation and expanding your reach to increasing direct bookings and achieving omni-channel visibility.
Best for small hotels or properties new to online advertising
- Small budget required for monthly advertising investment
- Focus is on ROI to get the most out of limited investment
- Brand Protection campaigns on Google Search and Hotels
Perfect choice for independent hotels with a defined direct booking strategy
- Small budget required for monthly investment
- Need content and imagery to use in online marketing
- Focus on ROI and incremental traffic to hotel website
Ideal for large properties with many rooms to sell and active commercial strategy
- Flexible budget management to follow seasonality
- Focus on ROI and incremental traffic to hotel website
- Brand Protection+ with multi-channel campaigns
Ideal for large hotels with an in-house eCommerce strategist
- High levels of targeted budget invested in online advertising
- Focus on multiple KPIs, incremental demand and booking shifts
- Ongoing dialogue between Bookassist and client
| Start | Grow | Expand | Scale | |
|---|---|---|---|---|
| Demand Gen | · | · |
What our team says
Demand Gen is how we create demand instead of only capturing it. With immersive video and image ads on YouTube and Discover, we put your hotel in front of travellers before they have even decided where to go.
The complete Digital Media suite
The full suite, from search and metasearch to Performance Max, social, SEO and more. Explore the other services.
Digital Media overview
See the full suite, the four plans and the results we drive for hotels.