Case study
Independent hotel
Hotel Forum
- 78 rooms
- Rome, Italy
300%Increase in direct booking revenue
“
Our direct booking strategy paid off.
Mari Vittoria Troiani · Hotel Director
Our direct booking strategy paid off.
In addition to increasing visitors to our official website and acquiring new customers, we have increased conversion and direct booking revenue by 300%
We have been working with Bookassist since 2015 and our teams work closely together.
Bookassist has significantly improved our online visibility through the implementation of best practice SEO strategies and Google Ad campaigns which saw returns of €30 for every €1 invested!
A new pricing strategy resulted in a higher ADR and increased conversion as well as reducing dependency on third party OTAs. With Bookassist’s help and advice we continue to grow our direct revenue.
We have been working with Bookassist since 2015 and our teams work closely together.
Bookassist has significantly improved our online visibility through the implementation of best practice SEO strategies and Google Ad campaigns which saw returns of €30 for every €1 invested!
A new pricing strategy resulted in a higher ADR and increased conversion as well as reducing dependency on third party OTAs. With Bookassist’s help and advice we continue to grow our direct revenue.